Priority Area 3 “To Promote Culture, Tourism and People to P

Priority Area 3 “To Promote Culture, Tourism and People to People Contacts” – Defined Targets

Target 1. Develop a Danube Brand for the entire Danube Region based on already existing work

Target 2. Support the implementation of a harmonised monitoring system, dedicated to tourism, able to provide complete and comparable statistical data in all the 14 states part of the EUSDR

Target 3. Develop new and support existing Cultural Routes relevant in the Danube Region

Target 4. Develop green tourist products along the Danube Region

Target 5. To create a ‘Blue Book’ on Danube cultural identity

Target 6. Ensure the sustainable preservation of cultural heritage and natural values by developing relevant clusters, and networks of museums, interpretation and visitors centres within the Danube Region

Target 7. Promoting exchange and networking in the field of contemporary arts in the Danube Region